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Erik Bratt

Erik Bratt is a veteran technology marketing executive, helping accelerate brand awareness and drive lead generation capabilities for B2B technology leaders. He is currently the Senior Director of Corporate Marketing at Kyriba, where he oversees branding, content and communications on a global level. Previously, Erik held senior-level positions at Microsoft, Tealium, Ensighten and WebSideStory (now part of Adobe Systems). Earlier in his career, Erik was a journalist for The San Diego Union-Tribune. He graduated from San Diego State University.

Recent Posts

Five Dangers That Bad Cash Forecasts Pose for CFOs

on Oct 25, 2018 11:33:00 AM By | Erik Bratt | 0 Comments | Kyriba Treasury Management
Proper cash management and forecasting is vital to any organization for a number of key reasons, including effective liquidity and risk management. Most treasurers understand the importance of timely and accurate cash forecasting -- even if they are not always able to get them -- but do their CFOs? Many senior financial executives accept cash management and forecasting provided by treasury at face value. However, here are five consequences of not being deeply engaged on ensuring accurate cash forecasts on a global basis for CFOs...
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